The Upper Hand of
Article Marketing
Disclaimer
This e-book has been written for information purposes only. Every effort
has been made to make this ebook as complete and accurate as
possible.
However, there may be mistakes in typography or content. Also, this
ebook provides information only up to the publishing date. Therefore,
this ebook should be used as a guide - not as the ultimate source.
The purpose of this ebook is to educate. The author and the publisher
does not warrant that the information contained in this e-book is fully
complete and shall not be responsible for any errors or omissions.
The author and publisher shall have neither liability nor responsibility to
any person or entity with respect to any loss or damage caused or
alleged to be caused directly or indirectly by this ebook.
Using Article Directories To
Make Money
__________________________________________________________________
Are you a website owner who has recently wrote or purchased
articles? If so, what do you plan to do with those articles? If you
are like many other site owners, you may opt to display the
content on your website.
This approach is nice, but you do have another option. That option is
Unfortunately, many website owners, especially those just getting
started, make the mistake of believing that article directories are nothing
but a waste of time. Although you are not paid directly for each article
you upload, they can help you generate income overtime. As for how,
please continue reading on.
Before focusing on how article directories can make you money, it is
important to know what they are. Article directories are websites where
internet users are able to upload and display their articles.
At the end of each article, you should be able to post a link leading to
the website of your choice. This website should be yours. It can either
lead to a website where you are selling a product, service, or a content
filled website that makes money through advertisements.
What is nice about article directories is that they allow other internet
users to use your articles. Yes, this may cause you concern, but this is
actually how article directories work their magic. One of the best is
http://www.ezinearticles.com - Many have a clause stating that all links
must be left intact. Since each of your articles should have a link to your
website, your link can be distributed all across the internet, with minimal
work on your part.
Since article directories do allow others usage rights to your articles, you
will want to put fresh articles on the directories. Do not have the exact
same articles posted on your personal website, as the search engines
may penalize you for having duplicate content.
If you hire an article writer to write content for your website, ask them
to write a few additional articles for the directories. On that same note,
these articles are easy to write yourself. Try to ensure all articles areAre you a website owner who has recently wrote or purchased
articles? If so, what do you plan to do with those articles? If you
are like many other site owners, you may opt to display the
content on your website.
This approach is nice, but you do have another option. That option is
article directories.
Unfortunately, many website owners, especially those just getting
started, make the mistake of believing that article directories are nothing
but a waste of time. Although you are not paid directly for each article
you upload, they can help you generate income overtime. As for how,
please continue reading on.
Before focusing on how article directories can make you money, it is
important to know what they are. Article directories are websites where
internet users are able to upload and display their articles.
At the end of each article, you should be able to post a link leading to
the website of your choice. This website should be yours. It can either
lead to a website where you are selling a product, service, or a content
filled website that makes money through advertisements.
What is nice about article directories is that they allow other internet
users to use your articles. Yes, this may cause you concern, but this is
actually how article directories work their magic. One of the best is
http://www.ezinearticles.com - Many have a clause stating that all links
must be left intact. Since each of your articles should have a link to your
website, your link can be distributed all across the internet, with minimal
Since article directories do allow others usage rights to your articles, you
will want to put fresh articles on the directories. Do not have the exact
same articles posted on your personal website, as the search engines
may penalize you for having duplicate content.
If you hire an article writer to write content for your website, ask them
to write a few additional articles for the directories. On that same note,
these articles are easy to write yourself. Try to ensure all articles are
between 400 and 500 words.
As for how article directories make you money, they work by generating
traffic for your website. Whether you are selling a product, service, or
making money through advertisements clicks and affiliate programs,
traffic is a must. If no one visits your website, you will not make any
money. Article directories can bring that much needed traffic to your
website and possibly generate income for you.
When preparing to write your articles or when hiring a professional
writer, remember the word count. Most directories require articles with
word counts of around 400 words. The smaller the word count, the less
time you have to spend writing or less that you have to pay a writer.
In keeping with getting your money’s worth, know that these articles can
easily be rewritten to make new, fresh content. You can rewrite them
yourself or pay another writer, as little as $1 a rewrite.
This means that you get more uses out of each article and a better value
for your money. By rewriting one article multiple times, you can
essentially submit 10 different articles to 10 different article directories.
Article directories can be found with a standard internet search. Although
they do have different methods of submission, it should take you no less
than 5 minutes to add one article to the directory. If you outsourced
these articles, ask your writer to submit the articles and links for you.
Some writers will do so for free or for a small fee, like .50 cents or a $1
for each article upload.
As a recap, article directories will not generate upfront payment for you,
but they can help to create passive income. Passive income is nice, as it
keeps on generating overtime.
If you run a content filed website or a website that sells a product or a
service, start relying on article directories to help you today. The first
step is to either start writing yourself or hire a quality article writer.
Another Alternative – Selling
Articles
_________________________________
When making money writing articles, many writers first search
for paying clients. These paying clients, who often need unique
content for their websites, will describe in detail what they
expect from the writer in question.
After the project is completed, the writer is paid, usually within two
weeks. As nice as this approach is, know that it isn’t your only option.
You can write your own articles, then turn around, and sell them, but
how?
One approach that many web content writers take involves creating a
website or blog. This website or blog is where they will post their articles
or a summary of those articles for all to see. Readers then have the
opportunity to purchase the article or articles in question.
Another approach taken involves visiting message boards that are
devoted to internet marketing. This is where many website owners
converge to discuss and learn about the latest internet marketing
techniques.
Since article writing is an important component of internet marketing,
there is a potential for you to make money on these message boards.
Look for message boards that have a marketplace area or section, where
you can post your articles for sale.
In addition to online message boards that have a small marketplace
section, there are websites that are devoted to it. These are websites
where you can upload your articles and sell them. You have the ability to
set your own asking price. This approach is nice, but the owners of the
marketplace site in question will likely take a percentage of your sales.
You also have some freedom in how you want to sell your articles, in
terms of format. If you are creating your own website or blog, you may
want to closely examine PLR article packages.
Many writers offer 10 articles for $10. While this may not sound like a
great moneymaking opportunity, PLR articles can be sold more than
once. The buyers often rewrite the articles to make them unique.
Whether you are selling your articles on your own website or blog or a
third party website, you can sell for usage rights only. This is similar to
selling your articles in PLR packages, but writers usually limit the number
of articles they sell and they tend to ask for a slightly higher price.
Some writers will request that the buyer keep their name as the author.
You also have the option of selling your articles with exclusive rights.
This means that you cannot use the article again. Due to limited usage,
you will want to get your money’s worth.
Writers tend to charge more money for exclusive articles with exclusive
rights. On average, these articles can start out at $10 and go up to $50
or more, depending on the subject and article length.
So, which approach should you take? Creating your own website or blog
to sell your articles on is nice, as you have control and you can retain all
profits. With that said, time and money must go into making your
website successful.
Choose an affordable web hosting plan, as paying too much can hinder
your profits. As for the domain name, choose a catchy one, but one that
explains what you are selling.
You must also market your website or blog. The good news is that this is
relatively easy to do. Start with article directories. You can write articles
on how to use articles for marketing, the benefits of hiring a professional
writer, and so forth. Include a link to your website or blog where you
have articles listed for sale, preferably on a wide range of topics.
Also, as stated above, internet marketing message boards may have an
online marketplace. See if signatures are allowed as well. These allow
you post a link, which will appear beneath each of your posts. Make a
phrase clickable. Do not show the web address. Instead, create a catchy
phrase, such as “quality articles for less.”
Blogging and Article Marketing
______________________________________________
Do you write your own articles? If so, you may add these articles
to your website as content. Did you know there is more that you
can do with them? There is. You can use these articles as blog
postings as well.
In addition to writing your own articles, you can also outsource the
writing. Outsourced articles are articles that you paid another writer to
compose for you. Since you want to get the most value for your money,
you may be wondering what you can do with those outsourced articles.
You do have a number of different options, but you should closely
examine blog postings.
As nice as it is to hear that you can use articles you wrote or outsourced
on a blog, you may be looking for more information. Why should you do
so? How is the best way to get started?
In terms of why, blogs are increasing in popularity. More people are
starting to write them and more people are starting to read them. Are
you a webmaster who sells a product or relies on income generated from
advertisements and affiliate programs? Do you currently have a blog that
accompanies your website? If not, you should. Blogs can be used as an
internet marketing tool.
In addition to accompanying a niche website, blogs can make money on
their own. There a numerous pay for post companies online. This is
where you write a blog post around the product or company that you are
assigned to.
You can also make money through with the use of advertisements and
affiliate programs. Typically, it is recommended that you sell a product
through a website, but you can list your product or service available for
sale through a blog as well.
Now that you know why you should have a blog or how you can make
money through one, you may be curious how articles come into play.
Some of the most popular blogs on the internet get updated multiple
times a day.
On that same note, these are often professional bloggers. If you want to
make money blogging, but don’t have the time to write each of your blog
posts or update on a daily basis, you can outsource the writing. However,
if you have the time to write your own blog posts, do so.
When outsourcing writing for a blog, many wonder what approach they
should take. Should you inform writers of the blog or should you request
traditional articles? The decision is yours to make, but you may have
better luck with ordering articles.
Articles are longer than blog postings. This means that you can divide
an article into two, three, or even four different blog posts. For your blog
titles, simply just label them as being Part 1, Part 2, and so forth. This
approach gets you a better value for your money.
As previously stated, you can create a blog that accompanies an existing
website. If that is the case, make sure the two themes match up. For
example, if your website sells computer software, have your blog focus
on the same subject.
Blog postings can outline tips to shop for computer software, the
importance of comparing prices, and popular software programs can be
reviewed. After each blog posting, you will want to create a link to your
website. If readers like what you have to say, they may visit your
website to see what you have available for sale.
On the other hand, if you are looking to make money through blogging,
by way of advertisements and affiliate programs, you can use any
articles that you want. With that said, blogs that have one specific theme
tend the work the best.
Your income potential increases when you have targeted advertisements
on your website. Targeted ads are difficult to come by if you cover a wide
range of topics. So, stick with a theme, but remember that you can
create as many blogs as you want.
One question that many have is hosting. There are a number of free
blogging companies online. Blogger and Wordpress are the two most
popular. Wordpress is nice, but you are not allowed to display
advertisements when using a free blog.
This means that you must purchase a web hosting plan and host your
blog elsewhere. If you want to use blogging as a way to generate traffic
to your website, a free blog from Blogger may be okay.
Top Secrets To Article Marketing
_______________________________________________
Let’s say you started up your own business. The only way for the
business to succeed rather than fail is for you to promote it.
You can do this by paying for advertisements or get the same attention
for free through article marketing. To help you get started, here are 3
secrets.
1. First. You must come up with a catchy title to promote your business.
Ever heard the line, “Curiosity killed the cat”, in this case no one is going
to get hurt. But could you just imagine what would happen if people
would like to know more about the article just by reading the title? It
would also be helpful if you use keywords so people who type it will see
your article. At the same time, you can mention the benefits of what
reading your articles can do for them.
2. Second: Make sure that your article is well organized. Instead of just
writing your article paragraph by paragraph, maximize the use bullets or
numbers to stress important points. This will make their reading
experience a memorable one because they are able to remember it.
3. Third. Your articles have to be informative and not just impress the
reader. You can do so by using simple words instead of using big ones by
putting this in a way that the average person can understand.
You may have had an experience at the hospital where the doctor told
you of your condition using some medical term that sounds serious but
in English simply means you have a stomach ache.
Once you finish writing the article, read it over and see if you understand
it. Better yet, give this to someone and see what they say. If there are
some concerns, edit it because although you may be an expert in this
matter, your readers may not and the reason why they want to read it is
to learn more about what you have to offer.
Don’t forget to check on your article to see if there is anything new you
would like to add. This is where variety comes in as there are different
ways of stressing a point when the bottom line is that you want people
to visit your site.
You can get new information by joining and posting in online forums and
blogs. Some even put snippets in their articles. You should addsomething daily and don’t forget to put a link to your site.
4. Lastly. Each article has an article summary. Most websites require
this so in just 3 or 5 sentences, get down to it and say what your article
is all about and why should they spend their time reading the entire
thing. If you don’t put any effort here, you may have already lost the
opportunity to make it look interesting for the reader to find out more.
Promoting your site thought article marketing is very easy. You just have
to follow the 4 secrets mentioned and then use this to your advantage.
Again, you need to have a catchy title, make sure it is well organized and
informative so people will be encouraged to visit your site.
If done properly, you will undoubtedly get more traffic which is what this
form of advertising is all about.